Sissy DeMaria-Koehne
Founder & CEO
Sissy DeMaria is the CEO of Cultivate a fully integrated public relations agency with offices in Miami, and New York. Sissy is also the Founder of WorldWise PR Affiliates, a global network of independently owned public relations agencies in key locations throughout the world. A life-long equestrian, Sissy co-founded and is Chairman of the Board of Give Back for Special Equestrians in 2013, a non-profit that provides therapeutic horseback riding scholarships for disabled children and veterans in Florida and New York.
Sissy is a PR powerhouse. Boasting more than 30 years of experience, she has a proven track record at building lasting, impactful relationships and is known for creating compelling brand events and stories that translate into major media coverage across all channels.
Sissy is a go-to fixture within New York and Miami’s PR and media communities. Her agency, Cultivate PR (formerly Kreps DeMaria) boasts a roster of bold-faced current and past clients, like luxury retailer Rolls-Royce Motor Cars, Four Seasons Residences Miami and the Fisher Island Club among others.
Sissy is led by her innate sense of style, integrity and insight into the mindset of journalists. As Founder of Cultivate PR Sissy directs and manages all accounts, leads and conceptualizes strategic partnership and works closely with all clients on their communication and marketing needs.
With more than three decades of experience in the ultra-luxury arena, Sissy is recognized for her vast network of connections, expertise in media relations and crisis communications serving clients in the residential and commercial real estate, hospitality, and arts and culture industries.
Sissy is the recipient of numerous industry and civic awards, including PR News’ “Top Women in PR,” South Florida Business Journal’s “Influential Business Women,” South Florida Luxury Guide’s “Women of Style and Substance,” and Ocean Drive’s “Women of Influence.” Most recently, she was named to Manhattan Modern Luxury’s prestigious “The List”. In 2018, Kreps DeMaria was named one of the “Most Powerful Real Estate PR Firms” in New York City by the Observer.
A graduate of the University of Miami , she is active in social and civic circles, and serves on the Board of Give Back for Special Equestrians, Coral Gables Community Foundation, advisory board of Gallop NYC and is an Associate Member of Beaux Arts and Young Patronesses of the Opera.
She is married to Dr. Guenther Koehne and has three adult children. The Koehne’s divide their time between New York City, Vero Beach and Miami.
